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Tech Stack Optimisation
Marshall Tech audits messy tech stacks, broken integrations, and SaaS sprawl for Australian businesses that need cleaner systems and lower overhead. We map the tools, identify what to keep or cut, and fix the data flow so operators can trust the platform again.
Buyer intent route
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Why it matters
The average Australian SMB runs 40–80 SaaS tools. Half are underutilised, a third overlap in functionality, and the integrations between them are held together with manual processes and prayer. Every new tool adds complexity; nobody steps back to consolidate.
The solution
We run a comprehensive tech stack audit: mapping every tool, integration, data flow, and manual workaround across your business. Then we produce a consolidation plan detailing what to keep, what to merge, what to kill, and how to migrate data safely. For broken integrations, we build custom APIs and endpoints rather than relying on fragile third-party connectors. We are tech stack agnostic and can work with whatever systems you have.
Results
A recent platform rescue reduced a client's operational overhead by $30k/month, improved lead response time from 48 hours to 15 minutes, and restored accurate pipeline reporting that had been broken for 8 months. We replaced their unreliable third-party connectors with custom APIs we built and maintain.
Best for
- Businesses paying for 30+ SaaS tools with unclear ROI on half of them
- Companies with broken integrations, dirty data, or workflows held together with manual processes
- Organisations that have grown through acquisition and inherited conflicting tool stacks
- Revenue operations teams unable to trust their pipeline or forecast data
Not for
- Companies with fewer than 10 tools and clean integrations
- Businesses wanting to add more tools without first auditing what they have
- Organisations unwilling to change tools or processes based on audit findings
Frequently Asked Questions
Full inventory of all SaaS subscriptions, integration map, data flow analysis, cost per tool, utilisation metrics, and a consolidation recommendation with expected savings. Delivered as a written report plus 90-minute walkthrough. Typical audit takes 2–3 weeks.
System audit, data hygiene cleanup, workflow repair, integration fixes (often replacing fragile connectors with custom APIs), and proper reporting setup. Most rescues complete in a 3-week sprint and include team training. We are tech stack agnostic and work across CRMs, ERPs, and custom systems.
Often the opposite: we recommend tools you can eliminate. When new tools are needed, we provide vendor-neutral recommendations based on your specific requirements, not partnerships or commissions. Where integrations are needed, we build custom endpoints rather than adding another third-party dependency.
Typical SaaS cost reduction is 20–40% of current spend. Operational overhead savings (time, manual workarounds) are typically 2–3x the direct SaaS savings. One client reduced their SaaS bill from $18k/month to $7k/month.
Stack audit: A$5,000–$12,000 depending on tool count and complexity. Platform rescue: A$8,000–$15,000 fixed price. Custom integration builds are quoted separately based on scope. Ongoing hosting and maintenance retainers start at A$2,000/month.
Sources
- Productiv: State of SaaS Report(accessed 2026-02-12)
Related resources
See the proof, definitions, and adjacent routes behind this service.
Insight
Tech Stack Audit: How to Find $30k+ in Annual Savings
A tech stack audit inventories every SaaS tool, integration, and manual workaround in your business, then identifies redundancy, underutilisation, and broken data flows. The average Australian SMB with 30+ tools finds $30k–$80k in annual savings from consolidation alone, before counting the operational efficiency gains.
Updated 26 Feb 2026
Open resourceExpert
Nick Hugh
Nick Hugh, AI Expert & Fractional CTO at Marshall Tech, Sydney
Updated 9 Apr 2026
Open resourceInsight
5 Signs Your CRM Needs a Rescue
The five signs your CRM needs rescue: workflows failing silently, pipeline reporting you can't trust, lead response times exceeding 24 hours, team members maintaining shadow spreadsheets, and three or more failed attempts to fix the same issues. If any two apply, a 3-week rescue sprint will save months of accumulated damage.
Updated 26 Feb 2026
Open resourceExpert insight
On conducting technology stack audits
If you can't list every SaaS tool your business pays for, what each one costs, and how many people actually use it, you need a tech stack audit. The average Australian SMB with 30+ tools finds $30k-$80k in annual savings.
Updated 22 Jan 2026
Open resourceGlossary
Tech Stack
A tech stack is the combination of technologies, platforms, and tools a business uses to build and run its operations. For SMEs, this typically includes CRM, accounting, ecommerce, communication, and automation tools that integrate together.
Open resourceExpert insight
On CRM platform rescue engagements
CRMs don't break overnight. They degrade gradually. By the time symptoms are visible, the root causes are deeply intertwined. A 3-week rescue sprint (audit, rebuild, test) saves months of accumulated damage.
Updated 12 Feb 2026
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