Marshall Tech
tech stack optimisationTech Stack AuditSaaS ConsolidationCost Reduction

If you can't list every SaaS tool your business pays for, what each one costs, and how many people actually use it, you need a tech stack audit. The average Australian SMB with 30+ tools finds $30k-$80k in annual savings.

On conducting technology stack audits

Nick Hugh

Founder, AI Expert & Fractional CTO, Marshall Tech

Nick Hugh, AI Expert & Fractional CTO at Marshall Tech, Sydney

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Insight

Tech Stack Audit: How to Find $30k+ in Annual Savings

A tech stack audit inventories every SaaS tool, integration, and manual workaround in your business, then identifies redundancy, underutilisation, and broken data flows. The average Australian SMB with 30+ tools finds $30k–$80k in annual savings from consolidation alone, before counting the operational efficiency gains.

Updated 26 Feb 2026

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Service

Tech Stack Optimisation

Marshall Tech audits messy tech stacks, broken integrations, and SaaS sprawl for Australian businesses that need cleaner systems and lower overhead. We map the tools, identify what to keep or cut, and fix the data flow so operators can trust the platform again.

Updated 26 Feb 2026

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Expert

Nick Hugh

Nick Hugh, AI Expert & Fractional CTO at Marshall Tech, Sydney

Updated 9 Apr 2026

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Glossary

Tech Stack

A tech stack is the combination of technologies, platforms, and tools a business uses to build and run its operations. For SMEs, this typically includes CRM, accounting, ecommerce, communication, and automation tools that integrate together.

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Insight

5 Signs Your CRM Needs a Rescue

The five signs your CRM needs rescue: workflows failing silently, pipeline reporting you can't trust, lead response times exceeding 24 hours, team members maintaining shadow spreadsheets, and three or more failed attempts to fix the same issues. If any two apply, a 3-week rescue sprint will save months of accumulated damage.

Updated 26 Feb 2026

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RevOps Explained: What Revenue Operations Actually Means for Your Business

Revenue Operations (RevOps) aligns sales, marketing, and customer success under a single operational framework. The goal is eliminating data silos, automating handoffs, and creating a single source of truth for revenue metrics. Companies with mature RevOps see 10–20% faster revenue growth and 30% lower customer acquisition costs.

Updated 26 Feb 2026

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