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UNDR CTRL: Simplifying the Platform & Bringing It In-House
UNDR CTRL needed a partner to help simplify their existing platform, build out some new features, and move away from their previous development provider. Marshall Tech worked closely with the team over several months to tidy up the codebase, ship new functionality, and hand over a cleaner, more manageable product.
Codebase
Easier to maintain
New features
Product moving again
Provider cost
Better value
Ownership
Less reliance on third parties
01 — Challenge
The problem
UNDR CTRL had an existing product that had grown complex over time. Their previous development provider was expensive and the relationship wasn't delivering the progress the team needed. The platform needed tidying up, some new features, and a simpler setup that the team could manage more independently going forward.
02 — Approach
The decision
Marshall Tech came on board as a hands-on partner. We worked through the existing codebase, simplified areas that had become unnecessarily complex, built out new features the team had been waiting on, and set things up so UNDR CTRL had more ownership of the product. The whole engagement cost less than a single year with their previous provider.
03 — Results
Measured outcomes
| Metric | Before | After | Impact |
|---|---|---|---|
| Codebase | Complex, hard to change | Simplified and tidied | Easier to maintain |
| New features | Stalled | Shipped | Product moving again |
| Provider cost | High annual spend | Fraction of prior cost | Better value |
| Ownership | Dependent on external provider | More in-house control | Less reliance on third parties |
04 — Product visuals
Platform screenshots
05 — Stack
Technology used
“Working with Marshall Tech was straightforward. They cleaned things up, built what we needed, and it cost us less than a year with our last provider.”
CTO
UNDR CTRL, UNDR CTRL
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